Black friday for online courses: how to take advantage of it to sell more?
Posted: Tue Dec 03, 2024 5:55 am
Black friday has barely arrived and offers are already popping up all over the internet. This is an excellent time for sales, including for content producers.
If you were wondering whether it is possible to take advantage of this date to promote your online courses, the answer is yes .
So, it’s time to roll up your sleeves and think about actions to attract new students during black friday. And we’re going to help you with that!
we’ve come up with some suggestions on how to offer discounts that small business email list might work for you. To find out what they are, read this article until the end.
But first, what is black friday?
Black friday is a sales campaign that originated in the united states and takes place every fourth friday in november , the day after thanksgiving.
Initially, this date became known due to the large discounts offered by retailers. However, it was soon incorporated by other market segments as well .
In brazil, the first black friday took place in 2010 , adopted by e-commerces.
According to the brazilian electronic commerce association (abcomm) , last year, the campaign generated r$2.48 billion in online stores in the country alone.
Why invest in black friday?
Remember: this is a time when consumers plan to buy something at a good discount. In other words, they are more likely to close a deal .
It can often be a material good, but there are also people looking for opportunities to acquire services. And why not an online course?
After all, online stores are the ones that perform best during black friday and people are increasingly inclined to study remotely .
In fact, this is the perfect opportunity to capture those who have already shown interest in your content but have not yet made a purchase. A special discount is a great incentive!
Therefore, this campaign can reach your target audience right away! It is worth testing this format and seeing if it brings significant results for your business.
How to take advantage of black friday to sell online courses?
Before anything else, you need to plan and choose the sales channels through which you will promote your black friday campaign.
In this article, we will focus on giving you some ideas on how to offer discounts to future students of your distance learning course. Basically, our suggestions are as follows.
If you were wondering whether it is possible to take advantage of this date to promote your online courses, the answer is yes .
So, it’s time to roll up your sleeves and think about actions to attract new students during black friday. And we’re going to help you with that!
we’ve come up with some suggestions on how to offer discounts that small business email list might work for you. To find out what they are, read this article until the end.
But first, what is black friday?
Black friday is a sales campaign that originated in the united states and takes place every fourth friday in november , the day after thanksgiving.
Initially, this date became known due to the large discounts offered by retailers. However, it was soon incorporated by other market segments as well .
In brazil, the first black friday took place in 2010 , adopted by e-commerces.
According to the brazilian electronic commerce association (abcomm) , last year, the campaign generated r$2.48 billion in online stores in the country alone.
Why invest in black friday?
Remember: this is a time when consumers plan to buy something at a good discount. In other words, they are more likely to close a deal .
It can often be a material good, but there are also people looking for opportunities to acquire services. And why not an online course?
After all, online stores are the ones that perform best during black friday and people are increasingly inclined to study remotely .
In fact, this is the perfect opportunity to capture those who have already shown interest in your content but have not yet made a purchase. A special discount is a great incentive!
Therefore, this campaign can reach your target audience right away! It is worth testing this format and seeing if it brings significant results for your business.
How to take advantage of black friday to sell online courses?
Before anything else, you need to plan and choose the sales channels through which you will promote your black friday campaign.
In this article, we will focus on giving you some ideas on how to offer discounts to future students of your distance learning course. Basically, our suggestions are as follows.