If you are here, it is probably because you are an online entrepreneur or are thinking of becoming one. In any case, one of the biggest fears is when it comes to getting paid . Does this happen to you? If so, don't worry, we have the solution: online payment gateways.
They are perfect for selling your e-commerce products or even for charging for your services. What is the difference between them and my trusted bank? Basically everything! But keep reading to find out.
Online payment gateways
What are payment gateways?
If you give a user the option of being band phone number data able to carry out financial transactions, such as buying online comfortably from home, you are giving added value to your website and you will surely gain a customer .
And in a nutshell, that is the function of payment gateways , to give your customer the opportunity to purchase easily without having to contact you for payment methods.
These gateways provide people who want to buy a wide range of possibilities. We can define them as a channel or “communication channel” between your business, the client and the financial institution.
Payment gateway operation
How do payment gateways work?
In practice, it is often thought that its application is complicated, especially if you do not know how it works. But this is not the case.
First, carefully choose the gateway that best suits you, taking into account factors such as: commission charges, availability in your country or which is most used by your buyers .
Once you decide this, it will be time to incorporate it into your online store to create a virtual bridge that will allow you to charge your customer.
Payment gateway process
In the image we just saw, you can understand the important role that online payment gateways play in the whole process. It basically starts once the customer enters their payment details from your website.
The payment gateway is then responsible for sending this data securely to the payment processor and thus authorizing the online purchase.
Why are payment gateways so important?
Apart from the ease and convenience that payment gateways offer, both for you as a seller and for your customers, there is another very important factor that we must take into account and that is that gateways transmit confidence .
This is possible because they protect and encode your customers' data, thus avoiding or significantly reducing the frequency of fraud with credit cards or other permitted payment processes.