Incorporate Interactive Content A person is using a india telephone number data smartphone while working on a laptop, with a blurred background and an orange box nearby. Millennials are often associated with a short retention period. They tend to be curious but also get bored the next second. It’s something even marketers have to deal with. But you can find a solution by creating engaging copy. For example, creating interactive content in your email marketing can increase engagement.
This will ultimately lead to a higher retention rate. Get one step closer to your marketing goals. Images, infographics, and explainer videos to grab their attention. By adding interactive content, you’re asking millennials to engage directly with your text. They won’t be forced to read the entire text, which can be quite frustrating. It’s a win-win situation. 5. Integrate with Social Media Social media has become an indispensable part of the internet right now.
You can never get rid ofsocial mediain this day and age. However, it is great news for you to promote your product as part of your digital marketing strategy. kg email marketing The campaign should not only be engaging but also persuasive. Using the right tones, including interactive content and making your email appear more personalized is not quite enough to retain Millennial readers. You need an integration at the end of your copy that will encourage viewers to check it out right away.