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Processing of personal data in Pharmacies: Agreements

Posted: Sun Feb 02, 2025 9:14 am
by messi69
The agreement is a partnership established by a company with pharmacies, with the objective of developing a direct relationship with benefits for its employees. There is no control by the associations in the processing of data in agreements. The agreement between the pharmacy and a company determines the processing of personal data of its employees, normally through deductions from the payroll (of the full value of the medicine or with some reduction). In these processes of processing registration data, the pharmacies are operators of the agreements, since the personal data is verified at the counter in order to verify whether the beneficiary really has the agreement.

For example, a username (unique user ID generated by the controller) and a password provided by the controller to its customers could be used to verify the macedonia telegram data identity of data subjects participating in its loyalty programs, without the need to compromise them through unnecessary processing that is sometimes disproportionate to the information security demands required for the purpose of identification. In the event of compromise, such as sharing or exfiltration of a database, biometric data has the potential to cause serious harm to data subjects and their privacy, considering that it cannot be replaced or altered in a way that preserves their identity.

Loyalty programs
There are three types of loyalty programs:

i) exclusive offers, which allow the pharmacy to achieve greater assertiveness in its interactions with customers, as well as allowing customers to enjoy content and benefits that are more compatible with their individual profiles;

ii) advertising, which allows the targeting of content and benefits that are more relevant to each customer’s preferences; and

iii) points programs, which allow customers to accumulate and redeem points from their purchases, also called earn and burn .