Customers began abandoning the subscription service and Helios & Matheson
Posted: Sun Jan 12, 2025 6:50 am
The parent company, recorded losses of millions of dollars back in 2017. In 2018, MoviePass tried to pivot its content production business model and witnessed yet another failure in its attempts. And to top it all off, MoviePass had to face the entry of major competitors into the market, and saw networks like AMC and Regal launch their own subscription services.
The result: In July 2019, with just 225,000 active us greece telegram data ers—nothing compared to its previous three million—MoviePass announced an indefinite suspension. And two quarters of an hour later, it was shut down permanently. Who owned MoviePass? MoviePass was owned by Helios & Matheson through an acquisition. MoviePass' Mission Statement MoviePass' mission statement was " To support independent filmmakers and distributors by partnering with creatives, co-acquiring equity stakes in films, and offering them enhanced performance in the theatrical window ".
How MoviePass used to (try to) make money The idea behind MoviePass was to make money from multiple revenue streams: subscription fees, advertising, user data, and sales from distributors. When Helios & Matheson acquired the company, the focus was on data, which was already their product. That’s why MoviePass chose the inexplicable reduction in the plan’s price to $9.95: The greater the user volume, the greater the amount of data for commercialization.
The result: In July 2019, with just 225,000 active us greece telegram data ers—nothing compared to its previous three million—MoviePass announced an indefinite suspension. And two quarters of an hour later, it was shut down permanently. Who owned MoviePass? MoviePass was owned by Helios & Matheson through an acquisition. MoviePass' Mission Statement MoviePass' mission statement was " To support independent filmmakers and distributors by partnering with creatives, co-acquiring equity stakes in films, and offering them enhanced performance in the theatrical window ".
How MoviePass used to (try to) make money The idea behind MoviePass was to make money from multiple revenue streams: subscription fees, advertising, user data, and sales from distributors. When Helios & Matheson acquired the company, the focus was on data, which was already their product. That’s why MoviePass chose the inexplicable reduction in the plan’s price to $9.95: The greater the user volume, the greater the amount of data for commercialization.