Explain the guarantees you offer
Posted: Sat Dec 28, 2024 9:30 am
Integrate photos with videos
One of the main disadvantages of online shopping is the inability to physically touch or try on the product you want to buy.
Photos on your product page certainly help to show what your product looks like, but in some cases a well-made video that shows the product in detail, how to use it or even how to assemble/install it can help potential buyers make a more informed choice.
The video doesn't need to be long or complicated: the important thing is that it is built taking into account what the customer needs in practical terms.
Publish customer reviews and testimonials
Nearly 95% of shoppers read reviews before making a purchase.
If you think about it, it doesn't make sense. Reviews basically list of telegram users in spain prove that people are buying and using your product and are satisfied enough to stop and leave feedback.
But there's another benefit: customer reviews help enrich the product page with content and prevent it from remaining unchanged month after month.
And your
Too often this information is relegated to the "Terms and Conditions" page, which is mostly difficult to find within the ecommerce site.
However, if your company offers special guarantees such as "satisfied or refunded" or if in some particular cases the return is not paid by the customer, highlight this appropriately.
Additionally, if your product has any special safety or legitimacy certifications, you may want to include a badge or seal on your page to quickly help visitors cross that off their list of concerns.
This type of information builds trust, which increases the likelihood of repeat purchases by your customers.
7. Offer additional items and similar products
The classic invitation "You might also be interested in..." with the proposal of related products works very well in e-commerce and the product sheet is definitely the right place to highlight these options.
Just be careful to do it in moderation. Overdoing it with similar products and banners is a commercial practice that could distract the customer from purchasing.
One of the main disadvantages of online shopping is the inability to physically touch or try on the product you want to buy.
Photos on your product page certainly help to show what your product looks like, but in some cases a well-made video that shows the product in detail, how to use it or even how to assemble/install it can help potential buyers make a more informed choice.
The video doesn't need to be long or complicated: the important thing is that it is built taking into account what the customer needs in practical terms.
Publish customer reviews and testimonials
Nearly 95% of shoppers read reviews before making a purchase.
If you think about it, it doesn't make sense. Reviews basically list of telegram users in spain prove that people are buying and using your product and are satisfied enough to stop and leave feedback.
But there's another benefit: customer reviews help enrich the product page with content and prevent it from remaining unchanged month after month.
And your
Too often this information is relegated to the "Terms and Conditions" page, which is mostly difficult to find within the ecommerce site.
However, if your company offers special guarantees such as "satisfied or refunded" or if in some particular cases the return is not paid by the customer, highlight this appropriately.
Additionally, if your product has any special safety or legitimacy certifications, you may want to include a badge or seal on your page to quickly help visitors cross that off their list of concerns.
This type of information builds trust, which increases the likelihood of repeat purchases by your customers.
7. Offer additional items and similar products
The classic invitation "You might also be interested in..." with the proposal of related products works very well in e-commerce and the product sheet is definitely the right place to highlight these options.
Just be careful to do it in moderation. Overdoing it with similar products and banners is a commercial practice that could distract the customer from purchasing.