Just imagine how many podcasts and listeners are out there, waiting to hear all about you.
Building podcast email templates and working on a solid podcast pitch will help you get featured on many popular shows.
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Benefits of getting featured on podcasts
Podcasts represent a content channel that has the wind in its sails. Investing time in getting featured is a smart strategy for your business, but also for your personal brand.
Being a guest on a podcast will allow you to:
Raise awareness of your brand
Put your business under the spotlight
Connect with people and grow your network
Attract talented people to consider joining your team
Position as an expert in your industry
Podcasts can bring traffic to your website and a nice backlink as well.
Being connected with reputable websites within your industry is always a good idea.
Btw, if you want to know more, check out this in-depth article on how to get backlinks.
Ultimately, the main idea behind being featured is to armenia phone number list grab attention and take advantage of the audience that other podcasts have captured.
Of course, you need to be able to bring value in return too.
It’s known that podcast hosts are always looking for great guests, but you have to be interesting for their audience. And if you have strong distribution channels to help them promote their podcast… that sounds like a solid win-win deal to me.
Let’s now see the process of how to create podcast email templates that bring results.
How to pitch a podcast
Now that we’ve seen the importance of joining a podcast, let’s see how to proceed and pitch a podcast.
1. Build your list to be a guest on a podcast
First things first, keep in mind that relevance is key.
You should aim to contact relevant podcast hosts that have exposure to your target audience. It’s always quality, never quantity.
Get featured on both big and small shows, because they both represent brand awareness, as long as the targeting is done accordingly.
Assess the relevant podcasts by simply typing “your industry + podcasts” on Google search.
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You can also go directly on platforms such as iTunes or Spotify.
Enter your keywords in the search bar and check out the results.
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Or, you can also use Listen Notes. This is a podcast search engine that will suggest podcasts according to specific keywords you enter.
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