A loyalty program creates a bond between the seller and the buyer, making the customer feel rewarded for their business. They can collect points while shopping to get special discounts, or you can offer them early access to your sales and product launches. If customers feel rewarded after their purchase, they’re likely to spend more.
For example, Starbucks offers a free drink greece email list as part of its loyalty program once a customer collects 15 or 20 points. If they receive a free drink, they’ll probably end up buying a more expensive drink later on.
Starbucks and H&M both have excellent loyalty programs.
If you want your customers to buy more items, you need to give them a compelling reason to do so.
Bundles—groups of items sold together for a single price—could be the perfect incentive.
Bundling items in a way that makes sense saves your customers time and effort (which is always appreciated).
If you have multiple groups within your target audience who would likely prefer different bundles, you can use personalization to tailor your offers.
Check out the BlendJet example below, where they offer a sleeve and a pack of smoothies next to the blender.
Blendjet increases average order
Tip #7: Offer free shipping
When customers are hit with unexpected charges (like high shipping costs), they often abandon their carts. A free shipping threshold is the ideal way to encourage customers to spend more than a certain amount.