I'm going to tell you something very important.
Pay attention, because you really need to get this straight.
Prepared…?
The size of your list is NOT the most important thing.
I tell you this because many businesses are obsessed with getting bulk sms italy more and more subscribers. The more the better, right? Because that way you will close more sales…
Well no, it's not that easy.
What really counts is not having
That's what I'm going to talk to you about in this post.
Here I explain what I mean when I talk about “ quality leads ” and how to get them (applying different strategies that I myself have used and that have worked very well for me.
How to get quality leads : this is the first question you should ask yourself
Let's start by clarifying the first point: what does it mean for a lead to be “quality”?
Let me explain it to you with an example.
Imagine we have Marcos, a nutritionist who specializes in sports nutrition for beginners.
Marcos launches an advertising campaign to capture leads and gets a few. But it turns out that, of all those potential clients who have entered his list
One third are beginner athletes looking for a nutritionist (their ideal client).
Another third are also athletes, but professional ones, and what they want is to control their diet to improve their performance in competitions.
And the rest are people who practice some sport, but whose goal is to improve their diet to lose weight.
Of all the leads that Marcos has captured, only a third match the profile of his buyer persona and could be interested in his sports nutrition service.