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Important news for entrepreneurs from VKontakte

Posted: Sun Dec 15, 2024 9:21 am
by jakaria25
In January, new incentive systems for business owners promoting products on VK are expected to launch. This is good news. And there is another, slightly less…

In mid-December, another major motivational and educational campaign for entrepreneurs, "Quality Index," was launched. Now, in the VKontakte social network, any public page with at least one product for sale is rated on a five-point scale. It analyzes how actively and efficiently the store administrators manage the group and promote their products.

As an incentive for business owners to improve their service cell phone number list and marketing, VKontakte has provided discounts on advertising, priority support, and additional sales tools for those who achieve a high score.

Another program to support entrepreneurs, “Quick Start,” is being wound up in January, but the training materials provided by VK as part of it will be available to those who complete all the tasks in the quality index section.

But the most important news is the closure of the Multimarket. Now you need to transfer products to the VKontakte store manually, or import from a YML file.

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The VK administration consoles users who suffered from the closure of Multimarket by saying that this is a great opportunity to figure out how to manage a community-based store. However, for a number of users who sold goods without creating communities, simply from a personal page, the refusal of Multimarket may create problems. On the other hand, after the introduction of new requirements for registering all online advertising, this step is quite expected and logical.