What is digital transformation?

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Digital transformation is the process of integrating digital technologies into all areas of a business, fundamentally changing the way it operates and creates value for customers. It’s not just about adopting new technology, it’s about a cultural shift that requires organizations to constantly challenge the status quo, experiment, and learn to accept failure.

In marketing, digital transformation involves costa rica whatsapp number data 5 million using digital tools and media to connect with customers more effectively and increase sales. This process usually includes:

Implement new digital technologies
Optimize existing processes
Improve customer experience (CX)
Develop a data-driven strategy
The importance of digital transformation to marketing
As businesses move forward in the digital age, digital transformation offers several advantages in marketing:



Reach a wider range of effective audiences
More accurate metrics and analysis
Improve customer engagement and personalize the experience
Improve the ability to quickly adapt to market changes