As obvious as it may seem, all customers have different tastes and preferences, even in the cyprus whatsapp number data 5 million communication channels they use. While some prefer to interact with brands via SMS, others will want to do so via WhatsApp, for example.
It is important to understand that each channel has unique characteristics. Therefore, when choosing one or another, it is necessary to consider both the preferences of the customers and the objectives that, as a company, you seek to achieve.
For example, RCS is the ideal channel for your company to send more detailed information about a product, as it allows you to share high-resolution images and video, among other features . If you are sending notifications based on certain actions (for example, electronic payments or money orders), SMS may be the best option.
Thus, the choice of the channel to use will depend on specific objectives, always aiming to improve the customer experience and the delivery of information.