We have married automatic and manual digitization in Big Data. Now you will get full data on the results of digitizations in one window.
We've worked on End-to-End Analytics. Now you can reassemble reports in the order that's most convenient for you. And that's not all.
We integrated with Infoklinika: added a useful tag, set up the time and glued together everything that you couldn’t glue together.
We thought about the margin... and added the ability to drag this data from Yandex.Metrica to Calltouch.
Let's go into more detail?
Big data
Find out where your offline customers come from
Digitize your database and find out what advertising brings visitors to offline points
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Big Data. Married Automatic and Manual Digitization
Great news for those who are used to digitizing data manually. Now you can collect all the information about the Big Data tool in one place - in a word albania phone number resource marry automatic and manual digitization.
Previously, the information in the dashboard was displayed only for the automatic table and showed the number of connected projects and digitized contacts.
Now you will have access to an updated dashboard that collects information from both automatic and manual tables. The benefit is that you get complete data on the results of digitization in one window.
End-to-end analytics. Again, everything is beautifully and usefully designed
We have added dashboard previews for your convenience. Now if you go from the "Reports" menu to the "All dashboards" section, you will see the entire list. The first ten dashboards will be displayed in the general menu. To arrange them in the order required for your business, you can simply hold down the mouse and drag them to the desired location.
In addition, we have removed the list of dashboards in the "Dashboard Builder" section. Now this section is intended only for creating a new dashboard. And you can edit an existing one using the "Edit" button in the viewing mode.
But that's not all. We've refreshed the dashboard creation page — removed the unnecessary and beautifully designed the necessary. In general, so that not only your inner analyst, but also your inner aesthete will be happy.
End-to-end analytics
Evaluate the effectiveness of all advertising campaigns in one window from click to ROI
Invest in advertising that brings in customers
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Integration with Yandex.Metrica. Added the ability to drag the margin
If you want to transfer data from your CRM to Calltouch that contains both the transaction amount and its marginality, then this update will be useful for you.
What did we do? We added the ability to integrate transaction marginality data as a conversion value.
How to set it up? In the Yandex.Metrica integration settings, in the "Offline conversion transfer settings" block, in the deal events, you can specify what exactly to transfer as the deal value: the amount or the marginality.
Integration with infoclinic. We merged deals, added new tags and set up the time zone
We have rolled out 4 useful updates to make your work even easier and more convenient.
Data exchange
Now you can transfer data from Calltouch to Infoklinika at the end of each call. What can be transferred:
The client's phone number from which he made the call.
Date, time and duration of the call.
Source of the call.
The channel from which the call came.
Keyword.
Utm tags.
Google Client ID and Yandex Client ID.
For example, a visitor saw contextual advertising on the site and called you. After the call is over, Calltouch will automatically transfer all the necessary data about the event and the client to the MIS.
Conversely, data on appointments and previously created calls from Infoklinika can be transferred to Calltouch,
It's convenient: you can collect and analyze reports across external systems from which Infoklinika receives appointments. No need to switch from one window to another.
To set up the integration, you can contact your personal manager - he will help you quickly. Or use the help article , there is a detailed instruction on setting up.
Refinement of the time zone setting
If you have multiple offices in cities that live in different time zones, this update is for you, friends.
Previously, when setting the time on the main portal, Infoklinika made the same setting on all other sites.
Now you can set up different time zone settings depending on your location. In short, the way you like. For example, if it's 11:00 in Moscow, then the correct time will be set in Vladivostok - 18:00.
No additional configuration is required. Everything works now.
Tagging transactions by branch names
Now deals can be tagged by departments. This is convenient if it is important for you to do analytics for each of the departments - you will be able to view individual reports and reconfigure the advertising campaign more precisely.
To add tagging of transactions by departments, you need to enable the option in the integration settings with Infoklinika.
If something doesn't work, contact your personal manager - he will help you quickly.
Gluing deals to leads
Now you can supplement the data on deal sources by gluing leads in the integration settings with Infoklinika.
How does it work? Infoklinika sends information about the lead associated with the deal to Calltouch based on algorithms inside Infoklinika. And vice versa, Calltouch can perform its own gluing of deals with suitable leads based on its algorithms.
You can use one of the gluing options or both at once. If you simultaneously select gluing according to Infoklinika data and gluing on the Calltouch side, Calltouch will find a suitable lead and merge it with the deal only among those deals for which Infoklinika did not provide data for gluing. In short, we will restore order.