Emails are artfully-plotted breadcrumbs leading to a portal. And because nearly 73% of internet users will solely use their phones to access the internet, that portal doesn’t just need to be mobile-friendly—it needs to be mobile-seamless.
Strategic email campaigns should be built for mobile legibility as well as mobile austria business email list interactivity. Without the proper design team in place, it’s all too likely a reader may bounce out of your email of their own accord. All mobile-friendly emails should include:
Ahead-of-the-curve creative
Incisive, shrewd, SEO-informed copy
Polished social integration
Sophisticated analytics
Lastly, all emails should lead readers to a landing page curated with precision to reflect your current and evolving brand identity. For that, you’ll need another set of eyes, hands, and humans—which is where we come in.
Identifying your hard vs soft bounce email marketing strategy is just one branch of your marketing tree. To keep going (and growing) in the right direction, you’ll need a skillful partner and digital marketing agency who can identify your pain points and provide shrewd, creative approaches to keep current subscribers rooted and new leads coming down the funnel.
Whether you’re looking to bounce back from an email initiative that faltered or are brainstorming fresh ways to keep your base connected, partner with Power Digital to streamline your assets and grow your brand.