The most common reason that leads to abandoned carts, however, is unexpected costs. In fact, this is responsible for 48% of abandoned carts. For example, if a customer sees very high shipping costs on the checkout page, they’ll likely change their mind about the purchase.
The second most frequent reason customers oman mobile number database abandon their carts (leading to 24% of all cart abandonment) is being required to create an account in order to make a purchase. Many customers are so annoyed by this inconvenience that they’ll give up on the purchase process.
Finally, a slow delivery timeline is the third most common reason, at 22% of all abandoned carts. If a customer needs one of your products urgently, they won’t want to wait two or three weeks for it to arrive.
Now that you know about the main reasons behind cart abandonment, it’s time to explore the best abandoned cart plugin options available for WooCommerce.
Abandoned cart plugins are marketing automation tools that allow store owners to set up campaigns and display them to would-be cart abandoners.
Generally, abandoned cart plugins focus on one of two approaches: preventing people from leaving in the first place or sending cart recovery emails to recover lost sales after the customers have already left.
Let’s check out the most popular plugins!
1. OptiMonk
OptiMonk is one of the best plugins for WooCommerce abandoned cart recovery
OptiMonk is a comprehensive website personalization platform for online stores. Its free plugin for WooCommerce allows you to create a completely personalized journey for each of your customers, which means fewer abandoned carts and lost sales.