In this article, we’ll share the top advantages and disadvantages of email marketing. We’ll also share some best practices to build an effective strategy for your marketing emails.
Ready to new zealand business fax list understand the pros and cons of email marketing so you can make the most of it?
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11 email marketing advantages
Email marketing is a versatile and powerful tool that offers numerous benefits. Let’s explore the top email marketing advantages.
Email marketing advantages
1. Cost-effectiveness
Email marketing is incredibly cost effective compared to traditional marketing methods like print, TV, postal mail, direct marketing, or even pay-per-click advertising.
The cost per contact is minimal, making it an accessible and affordable option even for small businesses and startups with limited budgets.
Most email marketing tools offer a free plan, which is perfect for businesses just starting out. The pricing usually increases based on the number of contacts.