At Adjust, user privacy, fraud prevention, and data security have always been a priority for us. Our commitment to proactive end-to-end data protection is evident in our rigorous compliance measures with relevant processes and certifications such as ISO/IEC 27001, ePrivacy, GDPR, CCPA, COPPA, etc. We exponentially improve our security by owning our physical servers, and we are the only MMP to offer explicit data residency.
Our mission is to provide our clients with accurate, actionable, reliable data that is always protected against mobile ad fraud. To germany business fax list maintain the high levels of reliability and integrity of our data, we also have continuous evolution and development processes, which allow us to meet the latest requirements and keep you one step ahead of the rest.
We are pleased to share with you some of our key measures and ongoing progress in the areas of privacy and fraud prevention.
Accurate, practical and fraud-free data. Always.
Marketers and app developers rely on their mobile measurement partner for accurate data, so it’s imperative that we evolve to keep clients at the forefront of industry innovations, next-generation technologies, and privacy-respecting measurement.
To achieve this, we will be working on a wide variety of exciting projects in the coming weeks and over the next quarter:
Custom tools that will allow us to more easily identify traffic patterns that are suspicious or unusable, and allow customers to set their own rules to flag and filter out engagements and installs that appear to be unwanted.
The next version of Adjust’s SDK continues our privacy-first approach by including our signature library for spoofing protection by default, saving developers time on integration. Once the signature is set up in our system, it will automatically reject spoofed sessions so you don’t have to. The updated SDK also includes new APIs and verification controls for revenue tracking.
A brand new Dashboard for the Fraud Prevention Suite in Datascape.
Fraud Prevention Dashboard
Improving our proactive click spam blocking by adding additional metrics for engagement spam.
In addition to ensuring that our clients always receive reliable and actionable insights in their analytics, accurate and reliable data also provides supporting information for our partnerships with major platforms such as Google and Apple. MMPs are tasked with providing reliable data, and spoofing and click spam can impact data quality.