If you don't have a blog, you'll need to create one. To do this, you'll need to decide which content management system is best for you. You have a few options: WordPress.com : This version is completely free, but has some limitations. WordPress.org : It is a paid version for hosting and domain, but it offers greater possibilities than the previous one. Hubspot :
It is the most intuitive and complete, but its price is also higher. If we had to recommend one, we would definitely go with Hubspot. We have worked with both WordPress and Hubspot, and the features spain telegram data and levels of automation it offers, as well as the design and usability, are certainly much better. But that will depend on your needs. Step 2: Now comes one of the most complicated parts: choosing the blog's theme. If you are a company specializing in X, it will be easy for you to determine what your theme will be, but if, on the other hand, you cover many different topics,
we recommend starting with a specific one, the one that will bring you the most traffic. In this second step we will also have to take into account other aspects such as: Buyer Persona : Who are you targeting? It is important to know your potential or ideal client. This way, it will be easier for you to create content focused on them and get the desired traffic. Keep SEO in mind : In order to position yourself with your content, the use of keywords will be essential , but to do so, you must know them.