Bank Data Store

Don't panic, it's an opportunity. Don't cancel the budgets for planned actions. Your audience is still there, it's just that the way you communicate with them has changed. The approach will be different if you were already present in the online environment or not. You should approach it as an ...

If we talk about B2B environments, in these first weeks we are beginning to see that the coronavirus crisis has accelerated the digitalisation processes of companies and their commitment to new tools or technological platforms.

This transformation is affecting many departments and will also bring ...

With the current situation we are experiencing and the fear of staying in spaces where there are a lot of people, it is necessary to row more than ever to attract visitors to the shopping center . Therefore, if the chosen path to attract them is the implementation of promotional dynamics, it will be ...

Let's keep in mind that, if it is sometimes difficult to keep people's attention in person, when we move to the online channel we can also find ourselves facing a series of constraints. Try to avoid monologues, long speeches and long talks with PowerPoint as the protagonist. Try to generate ...

Google's algorithm is constantly changing, however, there are features that the giant will always value as essential:

The loading time of the site . Pages must be fast. In fact, if a page takes more than three seconds to load, you do not need to be penalized by Google, but the user will do so when ...

Pay attention to new social sensitivities . It is essential to be very attentive to the increasingly rapid changes that occur around us. Here, the focus of mindful marketing on sustainability and corporate ethics is becoming increasingly important in the content that is created. The controversial ...