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Forecasts for the global events industry predict a positive growth trend in the sector for the coming years, fuelled by the gradual economic recovery and the global expansion of many companies. In Spain, in particular, the average number of events planned by companies is expected to grow by more ...

old media . A distrust that, due to the continuous exposure and abundance of information, has been fueled by the development of a “detector” of news that is not of interest to readers. This aspect causes users, especially young people , to trust other types of media . Media and channels that tell ...

Not integrating your social media into all of your company's communications . Including your social media in brochures, posters, and other corporate materials for your brand allows you to integrate the online and offline worlds and will allow you to generate more visits to your social media profiles ...

That doesn't mean that there are many factors that are widely known and that any website must take into account. Some can be controlled from the very moment of launching the project to create a website, such as organizing the content around one or more keywords for the company , but always in a ...

Were you planning to hold an event and had to cancel it due to Covid-19? Before you give up, consider whether you can turn your cancelled event into a digital one. Yes, you read

It is estimated that there are more than 1.1 billion websites worldwide . Many of them are already inactive, but they ...

The term inbound marketing describes the methodology for creating and distributing content through digital environments and without the need for large financial investments, which focuses on attracting and retaining potential consumers and then converting them into customers.

This methodology is ...

Every so often , websites need a makeover . Not only to adapt to design trends, but also to adapt them to new and changing technologies, to incorporate new functions, or simply because they don't work well. If you're thinking about redesigning your website , something is probably not going as it ...

Pay special attention to the well-chosen title and subtitle , as they will serve to hook the reader and capture their interest. Capturing the attention of visitors is essential to prevent them from abandoning the page immediately if they don't find something interesting enough. The title should be ...

You should also not forget that most of your website visitors are likely to access your site via mobile phone . The design should take these details into account.

6. “It’s just a business card or online presentation”
Really? Well, it has many possibilities as a conversion tool . Have you considered ...

Partner agencies will help you in your learning process to get the most out of HubSpot software , answering any questions or doubts you may have, and putting you in the spotlight on the most important things you need to know about the platform.



Content is a fundamental part of inbound strategy ...