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Black friday has barely arrived and offers are already popping up all over the internet. This is an excellent time for sales, including for content producers.

If you were wondering whether it is possible to take advantage of this date to promote your online courses, the answer is yes .

So, it’s ...

if you work with information products, you know that selling a digital product involves several steps, such as production, advertising and, especially, convincing people to buy , which is not an easy task. The positive side is that sales triggers can help.

In practice, triggers are like stimuli ...

Goals play a crucial role in online course sales strategies . Despite this, many managers set them carelessly.

As a result, they end up setting goals that are either unattainable or very low. Both aspects are detrimental to the company's profitability .

This is because when a target is too high ...

A sales playbook acts as a type of guide that guides the sales team, from the newly hired to the most experienced, to adapt to the company's objectives and standards.

This tool is essential for companies because 70% of salespeople say that their business's sales process is becoming more ...

The success of any business depends on the application of customer attraction strategies, which must be varied and well-targeted to the profile of potential buyers. Therefore, it is important to invest in passive and active prospecting techniques.

In this sense, you may ask: what is this, after ...

According to a survey by Nuvemshop , 17% of small online businesses grew during Valentine's Day in 2022. What about you? Have you thought about how to use commemorative dates to boost the sales of your digital products throughout the year?

If your answer is “yes”, then it’s time to create your ...

When it comes to boosting retail sales , marketing is undoubtedly an important part. However, success requires more than just attracting new customers. Whether online or in-store, growth requires a set of strategies that involve attracting, converting and retaining customers.

Although the process ...

Sell ​​in and sell out: how to sell more in both models
If you are already familiar with the concepts of sell in and sell out , you know that both are fundamental for those who work in sales, distribution and product management.

While many people are familiar with the terms, understanding the ...

Promoting complex, narrowly focused products is a difficult task, especially in the B2B sector. The relevant audience is limited, the decision-making cycle is long, and it is not always possible to use popular methods from other areas: lead magnets (as in the infobusiness) or promo codes and bonus ...

Email marketing is a marketing method adopted by many companies because it is easier to start than other marketing methods. However, not all companies are able to use email marketing effectively, and many companies fail to operate it properly.

In this article, we will list five examples of email ...